Attracting and retaining the talent to drive innovation and growth has become increasingly complex. The world around is full of social, technological, political and economic change which is creating multiple challenges for companies and shows no sign of easing soon!
These changes are driving widespread changes in employment patterns and even the nature of how work gets done. How candidates and even customers perceive an organisation as a “Great place to work,” is impacting on a company’s ability to attract and retain talent more than ever before. Managing the strength of your employer brand is now a mission critical business function.
The explosion of the digital ecosystem and access to smartphone technology has seen the use of video in employer branding strategies skyrocket over the past couple of years and it is forecast to only accelerate!
One of the most effective ways for companies to authentically communicate their brand is through video. The aim of the Golden Clip Awards is: